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The Seven Deadly Sins of Mobile Marketing

Mobile marketing is undoubtedly the quickest and most effective way to communicate a message, however there are some factors that can make or break the success of your campaign.
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Australians Demand Targeted Mobile Deals

With growing smartphone penetration, more and more Australians are becoming open to location based advertising.
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Shopper Marketing LIVE Expo 2011

The team from Third Screen Media will be participating in The Shopper Marketing LIVE Expo, held this week at the Sydney Convention and Exhibition Centre, 18th-20th May.
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SMS and Mobile Web Integration

The integration of SMS and Mobile Web can be used to keep consumers engaged, and in fact “research shows that 90 percent of consumers prefer multichannel options for interacting with businesses”. SMS is the most preferred option.
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The Rise of Mobile Coupons

The use of mobile coupons ion Australia is continuing to rise, and it is estimated that by 2014 over 300 million consumers around the world will have used them.
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